Product Performance Audit / B2B

See the potential.
Prioritise what
creates value.

For wholesalers and distributors using Uniconta. A Product Performance Audit connects product data, digital behaviour and business — making your next decision concrete.

Explore the sample report ↓
● First step: a discovery conversation about your business and data
evision Nexus / AuditILLUSTRATIVE EXAMPLE

From product data to action

Wholesaler · Sample management overview

2,480Products analysed
68%Green data status
12Prioritised actions
Product data quality by categorySample data
↗
Start where your efforts matter most
Prioritise gaps based on demand, contribution margin and available data.
See the sample report below ↓
Built around your businessUniconta ERPProduct data & financeUmbraco CMSContent & customer experienceevision Nexus
Product Performance Audit

Insights with direction.
Action with focus.

Where are your products ready to sell? Where do customers get stuck? Which improvements matter most? The audit brings the answers together in one prioritised report.

01 / PRODUCT DATA

Product data that sells

We examine whether customers have the information they need to make the right choice.

  • Titles, descriptions and images
  • Attributes and documentation
  • Languages and market requirements
  • Red, yellow and green product status
02 / PERFORMANCE

From impression to order

Where data is available, we examine customer behaviour and product performance.

  • Exposure and click-through rate (CTR)
  • Add-to-cart and conversion
  • Searches and categories
  • Web orders and contribution margin
03 / PRIORITISATION

A plan you can act on

Findings become specific tasks with clear priorities and ownership.

  • The most important improvement areas
  • Effort and expected significance
  • Metrics and baseline
  • Suggested 90-day plan
See what you get

An overview you can
base decisions on.

Explore three sections of an audit report. Click a status to see what it means and what the next action could be.

All figures and findings are constructed examples from the fictional wholesaler Wholesaler. They are not documented customer results.

A straightforward process

From the first conversation
to a prioritised action plan.

Scope, data sources, price and schedule are agreed before starting. The audit should fit your situation — even if you do not yet have webshop tracking.

01 / DISCOVERY

We understand your business

We discuss customers, product range, markets and goals. Together, we define the audit's focus and scope.

02 / DATA FOUNDATION

We gather what matters

Agreed exports from Uniconta and available webshop data. We document data quality and gaps.

03 / ANALYSIS

We identify and prioritise

Product status, behaviour and financial data are compared where the data allows. Findings are distinguished from assumptions.

04 / REVIEW

You receive a way forward

We review the report with your team. You receive concrete tasks, responsibilities and a plan to measure progress.

Uniconta Products · customers · prices · finance
evision NexusEcommerce · product enrichment · qualifier
UmbracoContent & experience
AuditInsights & prioritisation
The platform behind it

Connected to Uniconta.
Built for B2B.

evision Nexus brings ecommerce, product enrichment and product qualification together with Uniconta and Umbraco.

The audit is a concrete starting point. It shows what should be improved and provides a basis for assessing whether evision Nexus is your next step.

Good to know before we start.

Can we get an audit without webshop data?

Yes. We can start with product data and available ERP data. Behavioural analysis requires separate tracking. The report must clearly show what has been measured and what can only be investigated later.

What do we need to provide?

An agreed product export from Uniconta, relevant information about your range and goals, and any webshop and order data. Data requirements and access are agreed before starting. Only information relevant to the agreed scope is collected.

What does the audit cost, and how long does it take?

Pricing and delivery time depend on your range, data sources and analysis scope. After the discovery conversation, you receive a specific proposal for deliverables, pricing and schedule.

Who reviews the results with us?

We suggest a review combining commercial understanding of B2B commerce with expertise in product data and integration. The specific team is agreed as part of the audit process.

Do we have to choose evision Nexus afterwards?

The audit should give you a useful basis for decisions. Any implementation is agreed separately, and the action plan should provide a foundation for your ongoing work.

The next step starts with insights.

Let's start with your range, data and ambitions. The first conversation clarifies whether a Product Performance Audit is relevant for you.